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Forum 2002: Session I

Saturday, October 12, 2002
Intel Campus - Hillsboro, Oregon

How to Create, Staff, Manage and Mature the Successful Technology Enterprise

Morning Session: Business Formation, Teaming and Board Dynamics

Afternoon Session: Partnering for Growth - and Survival Strategies if You Miss the Market



MORNING SESSION:
BUSINESS TEAMING, COPORATE GOVERNANCE AND BOARD DYNAMICS

Opening Speaker
8:00-8:30 The Mortal Sins Avoided and Hard Lessons Learned by Successful Teams in the Current Market
Mark Cameron White
Partner, White & Lee LLP
8:30-9:45 Panel Discussion 1: The New Rules on Building, Changing and Motivating the Team
The Management Team Life Cycle - Staffing Needs as the Enterprise Matures
Dick Strayer
Founder, Strayer Consulting
Building the Starting Team and Setting the Culture
Steve Morris
CEO, Teseda
Managing by Consensus - When All Founders have an Equal Say
Rob Nail
CEO, Velocity 11
Protecting the Company Against the Unfair Executive Termination
Joe Kouri
Partner, Bononi & Kouri
9:45-10:45 Panel Discussion 2: Corporate Ethics, Accounting and Governance in the Age of Enron
A Venture Director's Exposure and Protection from Corporate Mismanagement and Inaccurate Reporting
David Chen
Partner, OVP Venture Partners
Changes at FASB and the SEC that Change the Reporting Rules for Emerging Growth Companies
Richard Callahan
Partner, KPMG
Corporate Governance and Best Practices - What the Sarbanes-Oxley Act Really Means for Management
Patrick Schultheis
Partner, Wilson Sonsini Goodrich & Rosati
10:45-11:00 Morning Break
11:00-12:00 Panel Discussion 3: Building, Communicating With and Managing an Effective Board of Directors
How to Build a Balanced and Effective Board Throughout the Corporate Life Cycle
John Thomas
Partner, Stoel Rives
A Venture Guy's Take on What Gives and What Doesn't - Management Reporting 101
Robert Winter
Partner, Rocket Ventures
Board Dynamics in the Current Market
Debi Coleman
Managing Partner, SmartForest Ventures
12:00-12:45 Lunch Break



AFTERNOON SESSION:
PARTNERING FOR GROWTH - AND SURVIVAL STRATEGIES IF YOU MISS THE MARKET

12:45-1:45 Panel Discussion 4: Strategic Partnering for Effective Product Deployment - Laying the Groundwork
Using IP Strategy to Block the Competition
Dennis Fernandez
Partner, Fernandez & Associates
Documenting the Deal - What to Say and How to Say It
Scott Davidson
Partner, White & Lee LLP
Transborder Deals in Europe and Asia - Things to Know and Things to Do
Julie Wicklund
Senior Associate, Cooley Godward
1:45-3:00 Panel Discussion 5: David and Goliath Talk Shop - Strategic Partnering Between Technology Developers and Distributors
The Game Plan for Net Partnering from a Small Player from the Northwest
Kevin Hoar
VP of Operations, StoreSight Systems, Inc.
Towing the Line Between Verisity and Synopsys in the EDA Space
Michael Horne
CEO, Qualis
Partnering as a Cost Efficient Strategy to Penetrate Markets in Korea, Japan and Southeast Asia
Y. Stuart Nam
Founder, Principia Group, Inc.
Working with Intel - What it Takes
Keith Larson
Venture Partner, Intel Capital
3:00-3:15 Afternoon Break
3:15-4:30 Panel Discussion 6: Rethinking, Repositioning and Retooling the Business
Business Expansion in an Age of Cutbacks - Why and How to Do It
Derek Streat
Vice President of Strategic Development, Classmates
Restarting the Start-up Three Times Over Ten Years
David Watkins
CEO, OneName
The Process, Structure and Discipline of Selling an Employee Benefits Software Tool to the Corporate Enterprise Buyer
Mike Hayes
Vice President of Marketing and Sales, Ascentis
What to Tell the Street and How to Spin the Bad News...or New News
Abbie Kendall
Principal, Armstrong Kendall
4:30-5:00 Closing Speaker
Corporate Governance and the Capital Markets - What's Right, What's Wrong and What Matters
Steven Wynne
Former CEO, adidas America, Inc.
Founder, Ater Wynne LLP

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